Title: Plugging the Sustainability Gap: Boosting the Electric Vehicle Market in Europe
Date: Thursday 18th March 2015
Time: 10:00 – 16:30
Venue: Thon Hotel Brussels City Centre


Why Attend?

  • Gain better understanding of the future challenges and prospects for electric and alternative fuel vehicles in Europe
  • Discuss policy developments in the field at European level
  • Address the difficulties of implementation in terms of safety and standardisation
  • Consider cross-sector collaboration and multi-stakeholder partnerships


Over the past decade, the European Commission has encouraged the uptake of cleaner and more energy efficient vehicles. In the context of the EU Recovery Plan and new ambitious climate goals, several actions have been developed such as the European strategy on clean and energy efficient vehicles and The European Green Vehicles Initiative (EGVI). The EGVI aims at providing financial support to research into the use of green technologies for cars and other means of transports in the near future, this takes the form of grants and loans which aim at supporting research and innovation in the field. The EU Transport 2050 comprehensive strategy also sets ambitious targets for urban transport, namely a significant 50% shift away from conventionally fuelled cars by 2030, phasing them out in cities by 2050.

The car industry is a major employer in Europe, accounting for more than 12 million jobs in the EU, which are vital to the European economy. As such, developing innovative and alternative fuels will not only maintain competitiveness and create high-skilled employment opportunities, but also make the European economy more resource efficient. Undeniably, electric and alternative fuel vehicles have emerged as one of the key players in the quest to diversify road transport energy sources and thus potentially also help the European Union achieve its CO2 emissions reduction.

Figures show that the electric and alternative vehicle sector has grown steadily over the past few years in Europe and the benefits of a thriving market are potentially significant, especially if considered alongside other technical developments such as intelligent urban transportation systems (smart grids and technologies). However, certain barriers to a wider adoption remain, due to the limited range of models available to consumers, high costs, long recharge time, new safety rules of vehicles, consumers’ lack of information and significant price incentives.

Nevertheless, several important developments have taken place, which it is hoped will raise awareness and boost the electric vehicle and alternative fuel market in Europe. New investments are indeed being made in research and development, and public institutions are paying renewed attention to the barriers which prevent a full-scale advancement of a European-wide market for electric and alternative vehicles, stimulating the establishment of continent-wide action plan and cross-sector collaboration.

This international symposium seeks to encourage discussions on the current electric vehicles debate and to explore solutions to tackle existing market entry barriers for alternative vehicles. The symposium will explore the need for flexible partnerships between diverse industries such as telecommunication, energy providers, manufacturers, suppliers and retailers to ensure improvements in both consumer acceptance and perceptions.


09:30 Registration and Morning Refreshments
10:00 Chair's Welcome and Opening Remarks

The Future of Electric and Alternative Fuel Vehicles in the EU 

  • Assessing Current EU Strategies and Actions for Electric Mobility
  • Identifying Opportunities and Developments for the Electric Vehicle Sector
  • Discussing the European Framework for Electromobility: Insights from Green e-motion
  • Recommendations for Future Developments
10:40 First Round of Discussions
11:10 Morning Coffee Break

Battery, hybrid and fuel cell vehicles: the Electric Vehicle Landscape to 2020 

  • The Future of E-mobility: Current Trends and Developments in Europe
  • Electric Vehicle Deployment and Progress : Insights on Market Shares of Alternative Vehicles in Europe and Current Challenges to Competitiveness
  • Exploring Solutions to Offer Second Life to Electric Car Batteries
  • Addressing Demand for More Efficient Charging Stations Across Cities
12:00 Second Round of Discussions
12:30 Networking Lunch

Promoting and Investing in Electric and Alternative Fuel Vehicles: Societal, Environmental and economic Challenges 

  • Increasing Cooperation Between Stakeholders : Successes and Challenges from The European Green Vehicles Initiative
  • Developing Integrated Sustainable Strategies for E-mobility in Cities
  • Examples of Current Initiatives and Projects
  • Recommendations
14:00 Third Round of Discussions
14:30 Afternoon Coffee Break

Safety and Standardisation Challenges for New and Sustainable Transports 

  • Developing and Refining EV Codes and Standards
  • Discussing the Urgent Need for Standardised E-mobility Technologies and Universal Interoperability
  • Ensuring Safety for All: the Need for Consumers Education to Electric Vehicles
  • The Impact of R&D and Infrastructure Investment
15:20 Fourth Round of Discussions
15:50 Chair's Summary and Closing Remarks
16:00 Networking Reception and Refreshments
16:30 Symposium Close
** Please note that the programme and speakers are subject to change without notice **

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