18Plugging the Sustainability Gap: Boosting the Electric Vehicle Market in Europe
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Over the past decade, the European Commission has encouraged the uptake of cleaner and more energy efficient vehicles. In the context of the EU Recovery Plan and new ambitious climate goals, several actions have been developed such as the European strategy on clean and energy efficient vehicles and The European Green Vehicles Initiative (EGVI). The EGVI aims at providing financial support to research into the use of green technologies for cars and other means of transports in the near future, this takes the form of grants and loans which aim at supporting research and innovation in the field. The EU Transport 2050 comprehensive strategy also sets ambitious targets for urban transport, namely a significant 50% shift away from conventionally fuelled cars by 2030, phasing them out in cities by 2050.
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